Your health and wellness is your greatest asset and the most valuable investment you can make.
Let’s start with a bit of history. The term “Coach” came about in 1830. Oxford University put forth the meaning as slang for a tutor. The term stuck. Over time, the meaning evolved and matured into what it is today. Professional coaching showed up over 25 years ago. However, it was centered around life, business, and academic coaching. In the 1990s, health coaching began sparking some interest. In the last ten years, it has been on the rise, and in the last five, it has skyrocketed. According to Procedure Research, the health coaching market size was valued at $13.6 billion in 2020. It is projected it will be worth around $27.8 billion by 2030. Why? There is a huge need for better health and wellbeing.
This rise in health and wellness coaching is due to a growing awareness around prevention and self-care. People see the outcomes of unhealthy lifestyles and habits. In the past two years, COVID put the icing on the cake. The outbreak highlights some unwanted consequences of unhealthy lifestyles. Showing us the most vulnerable to the virus are those with underlining chronic health conditions – obesity, cardiovascular disease, autoimmune diseases, and diabetes. These are lifestyle-related diseases best managed through healthy lifestyle choices.
Now more than ever, people see the value of their health, and they want to take control of their physical, mental, emotional, and spiritual wellbeing. This changing desire for holistic self-care and preventative medicine makes it the first time in history when being in control of your health and making daily health investments are poised to be dominant social themes in the years to come.
Unfortunately, making sustainable lifestyle changes is hard. Many people struggle even though we know the severe risk of unhealthy choices, bad habits, and quick fixes. They are not confident in making the right daily choices required to accomplish their health goals, and they may not have the tools and resources. If you want to lose that extra 30lbs, it takes commitment and consistency over time to achieve results. People are looking for support, encouragement, motivation in making these changes for good. Therefore, working with a health and wellness coach can be ideal and an incredible partnership that helps you achieve a higher level of health and wellbeing.
Sheri Davidson, L.Ac.