Legos “Ready for Girls” Campaign

Oct 20, 2021 | News

Kudos to Legos!  Lego has pledged to collaborate with the Geena Davis Institute and UNICEF to remove gender biases and harmful stereotypes from its products and marketing.

It also published a 10-step guide for inspiring inclusive creative play and is releasing short films to highlight inspiring and entrepreneurial girls as part of a new “Ready for Girls” campaign.