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Nike Enters Pickleball With a Star Signing

Jan 16, 2026 | News

Nike has signed world No. 1 pickleball player Anna Leigh Waters to a historic apparel and footwear deal, making her the first professional pickleball athlete on the brand’s roster and highlighting the sport’s rapid rise in mainstream athletic culture. Waters, who also has a paddle partnership with Franklin Sports and a growing slate of other endorsements, will serve as a global ambassador for Nike as pickleball continues expanding its competitive and commercial footprint. 

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