Even with her Nike deal and other lucrative partnerships with Gatorade, State Farm and Gainbridge, Caitlin Clark did not earn enough to be among Forbes’ accounting of the world’s 50 highest-paid athletes this year—in fact, no woman did. The highest-paid female athlete in 2023, Polish tennis sensation Iga Świątek, collected an estimated $23.9 million in total earnings, just over half of the $45.2 million it took to rank among 2024’s top 50 athletes overall. And it’s not getting any easier to make the list… this is why.
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