Nine years ago, H-E-B introduced an exciting program called H-E-B “Quest for Texas Best,” which is an opportunity for local, small, women and minority food, beverage and non-food suppliers to have their items considered for our shelves. The top finalists have a chance to win substantial prize money for finishing in the top four. I’m happy to say that many of the entrants’, finalists’ and winners’ products have been placed on H-E-B shelves to date and are building sales momentum.
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